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Growth & Data Studio

A growth team to increase the numbers that really matter

We improve your online performance by maximizing the return on your investments. Our goal is yours: to increase the numbers that really matter for the growth of your business.

services

How can we help you

Growth Strategy

A path focused on helping you increase your results. We analyze all phases of your business, from acquisition to customer retention, identifying opportunities for each step that you haven't yet seized.

We help you identify how much your business can spend to acquire a new customer, which customer segments generate the most profits, how to acquire them and how to maximize the value generated over time.

Thanks to our forecasting models, you will understand how many resources to allocate to achieve your objectives and the scenarios you may encounter.

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Growth strategy image
Paid traffic Naniza

Paid Traffic Management

We bring more quality traffic from the main platforms (Meta, Google, TikTok) to convert to the right offers, those that really apply to your business. Not only in terms of acquisition costs but also the customer's final value in the medium to long term.

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Creative Lab

How important is it to engage and segment audiences with the right creative assets?

Thanks to our frameworks, we are able to design and implement dozens of creative tests to be used within your campaigns.

We analyze what worked, create variants based on the data collected, and provide the highest-performing campaign ads with what they need to bring you more sales and customers.

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Creative Lab Naniza
Conversion Optimization Naniza

Conversion Optimization

If you think it's impossible to increase your conversion rates or the average value per transaction again, we invite you to challenge us!
We're ready to help you identify new opportunities and strategies to further improve your results.

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TESTIMONIALS

What our customers say

“I recommend Naniza to all Founders ready to scale their business. In less than a year, we achieved x3 of our full-year goal.”

Valérie De Sutter JNPR
Valérie De Sutter

CEO & Founder JNPR Spirits

“At Mamazen we had the good fortune and the opportunity to work with Naniza, a company led by Giovanni. They were able to advise us on the appropriate strategies and take the most appropriate actions for the validation of one of our products being tested. His ability is well corroborated by an extremely competent team.”

Farhad Mohammadi Mamazen
Farhad Alessandro Mohammadi

Managing Partner at Mamazen IH1

“Their contribution and added value to my company are enormous. We have been working together for years, during which time they are fully responsible for growth and conversion optimization work. It is a real pleasure to work with the Naniza team, as their contribution and added value to my company are of enormous value.”

Sandra Nassima Depuravita
Sandra Nassima

CEO & Founder Depuravita

“Naniza's analytical and strategic approach helped me to visualize the future and at the same time guided me in achieving it through small intermediate goals, confirming that I am on the right track. The result of our collaboration has been a sustainable, concrete and realistic growth path, but at the same time stimulating.”

Livia Picone Fillies and Boots
Livia Picone

CEO & Founder Fillies and Boots

Case Studies

JNPR case study Naniza
eCommerce
+257% YoY revenue with +49% conversion rate

The French brand JNPR Spirits has chosen Naniza to accelerate its growth and increase the volume of customers. Through the optimization of the site, the consolidation of the structure of the advertising channels and the rapid experimentation, we have scaled budgets and results in a few months.

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XSEED case study Naniza
DTC | SaaS
+155% YoY Revenue and +28% Conversion Rate

We supported Soccerment in the international launch phase of the new XSEED smart device - a smart device that, thanks to the data analysis provided by AI, aims to make players faster, stronger and more visible to top clubs. Through a targeted optimization of the acquisition funnel, a demographic and qualitative analysis of the customer base using AI (pain points, buying motivations, etc.), and a renewed offer and pricing strategy, we have achieved these results.

Mamazen case study Naniza
B2B | SaaS
Consultancy and training on growth and validation strategies

We supported the internal team of the venture builder Mamazen in a consultancy and training course on growth and validation strategies, focusing time and resources on the activities with the highest return.

Depuravita case study Naniza
eCommerce
+105% YoY revenue and Retention increase

The work carried out with Depuravita, a successful Shopify Italia case, focused on optimizing the marketing automation structure with the aim of increasing the lifetime value of customers by increasing the purchase frequency of their customer base.

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Fillies and Boots case study Naniza
eCommerce
+120,000 € with a Strategy aimed at Black Friday

For Fillies, the first brand in Italy to make custom-made boots, we studied and implemented an acquisition and retention strategy that allowed us to reach a turnover of 120,000€ during the days of Black Friday. How? Playing ahead with a data-driven approach.

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Krill Design case study Naniza
eCommerce
-75% CAC and development in the main European markets

Together with the internal Krill Design team, we tested new user conversion funnels, analyzed and improved the Customer Acquisition Cost using a multichannel approach, integrating a scalable structure for creating advertising assets to support the brand.

Soeliok case study Naniza
Digital Experience DTC
Meta and Google Ads consulting and operational support

Growth Marketing and product support combined with a consultancy process with the aim of increasing the volume of orders for the first audiobook in Italy read by the Italian voice of Robin Williams with an original soundtrack.

Manuel Bozzi case study Naniza
eCommerce
+77% Orders and +111% YoY Conversion Rate

Manuel Bozzi chose Naniza to strengthen the presence of his internationally award-winning online jewelry brand. We have agreed and executed a path of technical and strategic improvement with performance marketing campaigns, increasing the customer base.

Letshelter case study Naniza
eCommerce
-56% Cost per Order and +136% MER with Meta Ads

We have supported Letshelter, an Italian artisanal hangers startup, in increasing order volumes while maintaining a sustainable relationship between CAC and LifeTime Value of the acquired customers. How? Consolidating the structure of the Meta account and optimizing the marketing automation setup

Gymnasium case study Naniza
Lead Generation
+350 customers in 60 days with a lead generation chatbot

The Gymnasium fitness chain with more than 10 clubs in all in northern Italy has turned to Naniza for the opening campaigns of the new clubs. To do this, we applied an offer testing framework and creative assets with a data-driven approach to segment and profile inbound leads.

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Eathlon case study Naniza
B2C | SaaS
-40% CPA increasing the activation rate

The Science of the Mediterranean Diet applied to sport. For Eathlon, we have studied and implemented multichannel advertising strategies that have allowed us to increase downloads while decreasing the CPI (Cost per Install).

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Resources to improve your performance
eCommerce
[Case Study] How to Increase Sales by 265% YoY
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How to create winning Meta and TikTok Ads and make the creative process scalable: 10 practical examples
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What is Marketing Automation and how to implement it in your marketing strategy
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9 Examples of Landing Pages to Increase Your Conversions
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Caption
How to improve team engagement and well-being

Spark is an advanced analytics tools provide insights into team performance, engagement, and satisfaction.

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Mary M.

Marketing Manager @Spark .co

How to provide team insight

Small article and blog description can be added here

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Improve team performance

Small article and blog description can be added here

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How to gain team satisfaction

Small article and blog description can be added here

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Let's Talk Growth

Find out if we can be the right partner for the growth of your company