A growth studio
built by operators,
run with AI.
We're a small team of operators who left in-house and consulting roles to build the partner we wished we'd had: senior hands every week, AI woven through every process, and a quarterly cadence that compounds.
The marketing partner we couldn't find ourselves.
Naniza started in 2017 with a simple frustration: every founder we knew had the same complaint. They were paying agencies a lot of money for junior talent on a slide-deck cadence, while the actual work — the daily decisions that determine whether a brand scales — sat with people who hadn't shipped anything themselves in years.
So we built the opposite. A studio where the people who do the work are the people who answer your calls. Where strategy, creative, paid and retention run on one team, in one room, on one cadence. Where AI is not a marketing line — it's how the work gets done faster, more rigorously, with more options on the table every week.
Nine years in, we've scaled €42M+ in ad spend for consumer brands across nine industries and four continents. The format works because it stays small on purpose. We take on a handful of engagements each quarter, and we keep the room tight.

Six things we won't compromise on.
- 01Partners do the work.
Every engagement is led by a partner who is in your account, in your creative reviews, in your weekly call. No bait-and-switch, no junior handoff.
- 02AI in every loop.
Research, media ops, creative iteration, analytics — AI is woven into the pipeline so human hours go to judgment, not toil.
- 03One team, one cadence.
Strategy, paid, creative, retention and CRO run on a single quarterly rhythm. No siloed agencies trading blame.
- 04Numbers before opinions.
We model unit economics before we touch a budget. The plan your CFO and CMO finally agree on, because the math is in the room.
- 05Operator-grade speed.
We move at in-house speed because most of us were in-house. No six-week onboarding, no QBRs disguised as decisions.
- 06Honest scope.
We take a handful of engagements per quarter. If we can't move the needle on yours, we'll tell you in the first call — and refer you to someone who can.
Naniza by the numbers
Remote-first, with two home bases.
We're a distributed studio with offices in Milan and Barcelona — but most of our work happens wherever our partners and our clients are. Calls run in English, Italian, French and Spanish. Most engagements never need a room.
Barcelona
Remote
Let's build something that pays.
Tell us about your brand, your stage, and what you're trying to scale. We'll reply within 1 hour with a point of view — not a pitch deck.
I recommend Naniza to every founder ready to scale. In under a year we tripled our full-year goal — and we understood why.
