
Krill Design
Sustainable design brand scaled across Europe via a multichannel creative system that multiplied ad variants, drove acquisition costs down, and unlocked international growth.
We connect Meta, Google and other paid channels to new customers, creative and conversion. Spend decisions start with order economics, not platform ROAS alone.








We start with the numbers, your context and your team’s capacity. Before proposing work, we define the decision that needs to change.
Define the job of each channel.
Match creative and landing pages to the buying journey.
Compare spend, new customers and signals of margin.
Work has a purpose when we know what to measure, who will act and what outcome would change the priority.
Each step ends with a testable choice, an owner and a rule for reviewing it.
Paid investment plan
Cross-channel testing structure
Business performance dashboard

Sustainable design brand scaled across Europe via a multichannel creative system that multiplied ad variants, drove acquisition costs down, and unlocked international growth.

Non-alcoholic spirits brand scaled via AI-generated creative testing and on-site CRO to make acquisition sustainable, tripling the annual revenue target in under 12 months with Naniza.

Luxury fragrance brand from the founder of Palm Angels, distributed at Violet Grey, Liberty, and Printemps, launched across EU and US with a scalable acquisition engine built from scratch.

App bringing Mediterranean diet science to sport and performance, scaled via AI-generated and AI-iterated creatives across channels, cutting CPA by 40% and lifting activation rate with Naniza.
I recommend Naniza to every founder ready to scale. In under a year we tripled our full-year goal.

They are the growth team we should have hired. Analytical, opinionated, allergic to vanity metrics.

Naniza's contribution to our business is enormous. Years in, they are fully responsible for growth and conversion — and it shows in the P&L.

A fit when you already invest across paid channels and need one scorecard and shared budget thresholds.
This approach is built for consumer ecommerce. For B2B SaaS, we assess paid media through pipeline quality and the sales cycle.
Tell us about your product, channels and goals. The first conversation helps us decide whether and how we can help.