Conversion OptimizationEcommerce CRO audit

Where does your store lose purchases?

We examine data, sessions and the mobile journey to deliver a few evidence-led priorities with uncertainties and implementation guidance.

A short list of brands we've helped scale
JNPRDepuravitaSoccermentKrill DesignUsedWooden StoreManuel BozziSoeliokMamaCleanRéservation Parfums
01 / The starting point

An average conversion rate hides differences by product, source and device. Acting on the average can target the wrong problem.

We start with the numbers, your context and your team’s capacity. Before proposing work, we define the decision that needs to change.

From signal to decision
01 / OBSERVE

Check data quality and traffic segments.

02 / DECIDE

Review product pages, cart and checkout.

03 / TEST

Rank opportunities by evidence and expected impact.

A working process adapted to your data
02 / Our approach

Turn signals into a shared decision.

Work has a purpose when we know what to measure, who will act and what outcome would change the priority.

Each step ends with a testable choice, an owner and a rule for reviewing it.

03 / What you get

From problem to decisions.

01

Observed friction map

02

Hypotheses with confidence levels

03

Implementation and testing roadmap

— Selected work

Brands that moved.

All case studies →
Depuravita pantry products
Food and Beverage

Depuravita

Shopify Italia success story scaled via a retention overhaul — email automation, loyalty program, and product page optimization — that turned existing customers into the brand's growth engine with Naniza.

+105%
Revenue YoY
↑
Retention Uplift
LifecycleCRORetention
JNPR spirits drink
Food and Beverage

JNPR Spirits

Non-alcoholic spirits brand scaled via AI-generated creative testing and on-site CRO to make acquisition sustainable, tripling the annual revenue target in under 12 months with Naniza.

+265%
Revenue YoY
+49%
Conversion Rate YoY
CreativeCROPaidStrategy
ManuelBozzi CaseStudyNaniza
Jewelry

Manuel Bozzi

Jewelry brand worn by international music and entertainment artists, scaled via sharpened positioning and a buyer-persona creative system that compounded purchase frequency, LTV, and revenue with Naniza.

+77%
Orders YoY
+111%
Conversion Rate YoY
BrandCreativePaidStrategy
— Client voices

What clients say about working with us.

“
I recommend Naniza to every founder ready to scale. In under a year we tripled our full-year goal.
Valérie De Sutter
Valérie De Sutter
CEO & Founder, JNPR Spirits
“
They are the growth team we should have hired. Analytical, opinionated, allergic to vanity metrics.
Farhad Mohammadi
Farhad Alessandro Mohammadi
Managing Partner, Mamazen IH1
“
Naniza's contribution to our business is enormous. Years in, they are fully responsible for growth and conversion — and it shows in the P&L.
Sandra Nassima
Sandra Nassima
Founder, Depuravita
04 / Is this a fit?

Is this the right service for you?

A defined diagnostic project. If you also need ongoing test execution, we can scope a CRO program.

Frequently asked question

Will I receive a list of visual changes?

You will receive observations, hypotheses and reasoned priorities. Some require design, others content, data or technical work.

The next step

Let’s define your priority.

Tell us about your product, channels and goals. The first conversation helps us decide whether and how we can help.

Talk about your project