Klaviyo should grow customer value, not the number of flows.
We check events, profiles and segments before planning post-purchase and reactivation messages. Each automation needs a moment, a message and a credible metric.
Overlapping flows can claim revenue in dashboards while competing discounts erode it.
We start with the numbers, your context and your team’s capacity. Before proposing work, we define the decision that needs to change.
Check events, integrations and profile quality.
Redesign segments and flow priorities.
Document governance, tests and retention measurement.
Turn signals into a shared decision.
Work has a purpose when we know what to measure, who will act and what outcome would change the priority.
Each step ends with a testable choice, an owner and a rule for reviewing it.
From problem to decisions.
Klaviyo stack audit
Flow and segment architecture
Data controls and results review
What clients say about working with us.
I recommend Naniza to every founder ready to scale. In under a year we tripled our full-year goal.
They are the growth team we should have hired. Analytical, opinionated, allergic to vanity metrics.
Naniza's contribution to our business is enormous. Years in, they are fully responsible for growth and conversion — and it shows in the P&L.
Is this the right service for you?
Useful when Klaviyo is in your stack and you need to decide which flows to fix, combine or stop.
Do we need a Klaviyo account already?
No. We can begin with a platform assessment; when it is active, we start with existing data and flows.
Let’s define your priority.
Tell us about your product, channels and goals. The first conversation helps us decide whether and how we can help.